Wilson Sporting Goods: EvoShield Product Launch Campaign
The Gel-To-Shell™ technology of the Pro-SRZ 2.0 allows you to reshape your game.
The campaign rollout had hundreds of assets, but the centerpiece was a hype video. And hype it is. I developed an energetic script that our team executed with The Bolt™, a high-speed camera with a robotic arm. Another classic case of tech helping tech.
The Big Show Must Go on
Here’s a case study I wrote. My team and I found a creative solution to the MLB lockdown—one that actually better served our tech-forward concept.
